Food for More Than Thought

A simple idea to help fight a complex problem.

Zara Nadeem and Zehra Hassan launched their “Food for Thought” campaign to reduce food waste in Karachi, Pakistan. The two friends distribute to-go packaging labeled “Food for Thought” to upscale restaurants throughout the city. When a patron says they don’t want to take their leftovers with them, the wait staff packs it in the “Food for Thought” containers and suggests that the customer give the food to someone in need.

Food for Thought Campaign - two


According to The United Nation’s World Food Program, six out of 10 Pakistanis are food insecure and almost half of women and children under the age of 5 are malnourished — despite the country producing enough food to feed the entire population.

“The sight of food should not be rare enough to put a smile on a child’s face,” Food For Thought wrote on its Facebook page. “It is a fundamental right that we as a country have failed to provide. Let us do our part as privileged members of the community to give children better reasons to smile!”

Their slogan, “If we can afford to waste, we can afford to share!” is indeed food for thought.

Food for Thought Campaign - one

About wordcloud9

Nona Blyth Cloud has lived and worked in the Los Angeles area for the past 50 years, spending much of that time commuting on the 405 Freeway. After Hollywood failed to appreciate her genius for acting and directing, she began a second career managing non-profits, from which she has retired. Nona has now resumed writing whatever comes into her head, instead of reports and pleas for funding. She lives in a small house overrun by books with her wonderful husband.
This entry was posted in KIndness, Pakistan and tagged , , , . Bookmark the permalink.

2 Responses to Food for More Than Thought

  1. I am a child of the Great Depression and WW2 shortages. We were fortunate that we were able to grow some of our food, barter for other items, and hunt for meat. When I was a kid, squirrel and fresh-caught fish was far more common on the dinner table than chicken or beef. This sounds like a very good idea. Far too much food is wasted. I recall reading about some supermarkets donating fresh produce that is a little wilted and no longer appealing to shoppers, but still good, to food for the multitude projects.

  2. wordcloud9 says:

    There are all kinds of regulations in most American cities that keep food from getting to people in need before it winds up in a dumpster, where desperate homeless people go bin-diving for it.

    This program might circumvent that, since the food is given by the restaurants to the customers – here in Southern California, it would be easy to spot a person you could give a to-go box – they’re standing with “Please Help” signs at most major intersections and freeway entrances.

Comments are closed.